About Us

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“Life is a Journey, not a Destination” 

“Blindfolded A Voice.”

“There’s always a greater story when we don’t give up.”
 

Through the struggles to become an advocate of her own personal life, the founder Cassandra has seen the importance of beauty as a whole, from internally to externally and believes we can make a difference in how people feel by using our products and receiving our services. As former Mrs. Maine 2012 & Mrs. American World 2019, she is not only an advocate of the journey of her life, but is also a voice speaking to government leaders for change, inspiring others into their own personal advocacy. Amor Provencher Beauty Products, LLC believes that beauty begins the moment you decide to be yourself. She says balance of life for her has been key. 

As a young child, Cassandra continued to experiment with many products to doing her own hair and not until she was on her way to college to University of New England to study Physical Therapy did she pull back and realize that going to beauty school was her passion. Licensed in the industry since 2003, Cassandra today has not only helped her husband with office work for Provencher Drywall & Construction, LLC, she has successfully owned and operated her salon since September 11, 2015 prior to many stops at the career center to SBDC, to SCORE, New Ventures of Maine, Maine Entrepreneurs. With a ton of support and love from many who wanted to help Cassandra succeed with her idea of Healthier products to the market after her own health and understanding that food was not the only thing to balance with her health. Since 2017 Cassandra has worked towards launching Amor Provencher Beauty Products, LLC with many steps before on how she could bring more awareness through her voice and personal struggles through the journey of her own life with her passion in the beauty industry to provide designed formulas with cold processed botanicals, with no sensitizing fragrances, as well as cosmetics that are natural with certified organic ingredients. Each product is made in the USA!
 

Our founder Cassandra, Amor Provencher Beauty Product’s, has designed and each bag will be hand stitched right in Maine to be environmental friendly. Every bag is added with certain materials bought and manufactured in the USA. Amor Provencher Beauty products mission is providing botanical, natural and organic beauty and hair care products and consultation services that enhance customer self-confidence. Each product is personally tested and meets the highest standards for how a product performs, feels and smells. Working towards making a difference and giving back, Amor Provencher is creating jobs for her community and beyond. Cassandra, with the support of her husband and four children working right from her own home telling herself “All jobs need equality with integrity and a love for what we do creates great work.”

Cassandra says, “Nine years of counseling allowed me to hear myself seeing light at the end of a tunnel. Understanding myself and taking care of myself allowed personal growth and healing and to find the confidence to remind myself to continue to always be myself that life is a journey not a destination. Today giving back and making a difference through the passion and love of who I am today and all that so many not only did for myself but our family. We truly want to thank everyone who has touched our lives!”
 

Experiencing modeling at 18 years old, to her adult years raising kids, she says allowed her to grow with more confidence in herself, and to continue to be herself. “Every experience we have allows us to learn so much more and there’s never time wasted as everything teaches us something if we allow it to,” she says. 

“We believe when our products are used in families, children will develop a loyal following and continue to use the products throughout their lifetimes.” As natural as possible through the journey of life as it’s never a destination.
 

Through her own personal journey of her health since a child to being diagnosed with allergies to foods as well as intolerances, her thyroid, diagnosed with Gilbert Syndrome, a genetics gene found through routine blood work where she heard only 30 % are diagnosed, she learned about what she could eat more so with foods also understanding that many factors play a role into our skin, hair, etc. which to her was a balance of diet, environment, stress, health, chemicals done to hair, water, air, what you use for drying hair, products, etc. “To be able to get off my thyroid medicine I feel so much better really balancing out what I take in for food, as well as what was going on to my body and breathing it in is just as important. The skin is our largest organ.” Understanding herself to finding balance within living a healthier life. “How I feel has been important so I can be a great mother, wife and person. Taking care of myself has allowed me to understand my feelings and connect better with others. Everyone has a story, and we all have feelings. I believe a story can help bring more awareness to real life. Being a voice at the same time to government leaders has allowed me to try and make a difference. If I am facing it, I believed through my struggles I could voice and make a difference through awareness for someone else who may be facing similar situations. To me life sure is a journey not a destination. My story is not the only story. Everyone has one. Engaging the community as everyone has feelings that matter. Everyone does have a voice. To me “WE CAN MAKE A DIFFERENCE.” Working with many businesses it is like a marriage. You have to have trust, etc. 

We believe it is about balance. Our founder & self -advocate cares! Please let us know how you are feeling about our products. Any questions please ask. Follow our Questions and Answers page as well.

Be yourself, healthier living, as natural as possible. Understanding through having integrity and a voice of a self- advocate & professional since 2003, salon owner since 2015 as well as former Mrs. Maine 2012 and all her personal life experiences today with her husband and four children balancing life, Cassandra wants to make a difference and give back.